Devinos, an eCommerce brand specializing in Spanish wine, was hosting a wine tasting event and needed engaging content that could serve both short-term and long-term marketing goals. The key objective was to create visually compelling assets that captured the atmosphere of the event and could be used across paid social, organic posts, and their website. They wanted to showcase the experience of the tasting to promote future events and strengthen their brand presence online.
Client / Devinos
Industry / Wine
Agency / NONE
Project type / Event Photography & Videography
My Role / Photographer, Videographer, Video editor
I was responsible for the full content production—from capturing footage to final edits. I arrived at the event early to scout the venue and align with the client on key moments they wanted highlighted. To ensure the main speaker stood out during the presentation, I set up focused lighting. The rest of the event was shot in a documentary-style format, allowing me to capture authentic moments while maintaining a discreet presence.
Throughout the evening, I switched between video and photo capture, making sure we had a wide variety of clips and stills that could be repurposed for different formats. The goal was not just to produce polished final assets, but also to build a content bank the client could draw from in the future.
The project resulted in a complete and versatile content package:
One horizontal hero film as a cover video
Three vertical edits for organic social
One 1×1 format video for paid campaigns
A content library of 45 single video clips for future edits
50 high-quality photos for use across the website, social media, and ads
This content gave Devinos a professional and engaging visual narrative of their wine tasting experience—ready to be used across multiple platforms and future campaigns